Picking clothes can be more important than we think!

It's an everyday scene: the changing rooms of a clothing store, where women walk in and out, crossing paths without ever really meeting. Whether it be a mom and her teenage daughter, an old lady, a compulsive shopper, or a new mom, they scrutinize and observe each other, all under the benevolent watch of Juliette, the sales assistant.
As the day goes by, we start to understand feelings all women share—that they're not good enough, don't live up to society’s beauty standards, and are never doing as much as they should.